Newest Stories
WELCOME TO SELECTED STORIES
A collection of stories about who we are and who we want to be, what we are inspired by, what we care about as a brand and as people. Here you will find tips, guides and exclusive insights into our collections, our brand, and the inspiration behind it all. This is Selected Stories.
DESTINATIONS 08: VEJLE
Vejle is one of Denmark’s smaller cities, but it is growing in popularity. Known for its location between fjord and forest, nature plays a central role in how the city is experienced.
SELECTED DESTINATIONS [07] : Copenhagen - The holiday edition
Maybe we’re biased, but no one does the festive season quite like the Danes – and if there’s one destination that will get you into the holiday spirit instantly, it’s Copenhagen. For this edition of Selected Destinations, we invite you to spend a winter day in the wonderful Danish capital.
Selected Destinations
SELECTED
THE ART OF CHOOSING WELL
The New Face of Selected
We are proud to present a new, upgraded brand identity—one that reflects who we are today and where we are headed. Take a closer look at the details that define our next chapter.
EDITORIAL / ESSENTIALS
A closer look at the foundation of the wardrobe. This editorial explores the quiet power of essentials; the pieces that shape our daily choices, define our personal style, and carry us through seasons with ease. Thoughtfully designed, endlessly versatile, and more than just basics.
COLLECTIONS — AUTUMN 2023
COLLECTIONS — Winter 2023
COLLECTIONS — Spring 2024
People
THE CULTURE EDITION
Campaign
LOVE IN EVERY STITCH